# Buy with Prime

Type: service

Source: Supply Chain Intelligence Brief — https://getsupplybrief.com/entity/buy-with-prime
Canonical HTML page: https://getsupplybrief.com/entity/buy-with-prime

## Timeline

- **2027-01-14**: Peak Season Fees End — Holiday fulfillment fee increases expire, reverting to off-peak rates (though the 3.5% surcharge continues until further notice).
- **2026-10-15**: Peak Season Fees Begin — Higher fulfillment fees become effective for shipments leaving fulfillment centers. The 3.5% surcharge applies on top.
- **2026-07-07**: 2026 Holiday Fee Announcement — Amazon announces holiday peak fulfillment fees for the Oct 15, 2026 – Jan 14, 2027 period, averaging $0.32/unit, and advises early inventory placement. Also unveils new Shanghai distribution center.
- **2026-04**: Fuel and Logistics Surcharge Begins — Amazon implements an ongoing 3.5% surcharge on top of existing fulfillment fees, citing elevated carrier costs.

## Recent coverage (1 stories)

### Amazon’s 3.5% surcharge top of $0.32 peak fee adds pressure on supply chains
2026-07-14 15:59:53 · Sentiment: Neutral · Impact: 6/10 · Sources: 2

Amazon’s holiday fulfillment fees, starting Oct 15, 2026, will once again average a $0.32/unit increase, now compounded by a continuing 3.5% fuel and logistics surcharge. The early July announcement urges sellers to position inventory by October to avoid November–December capacity limits, while a new Shanghai distribution center offers additional storage for cross-border sellers.
Full story: https://getsupplybrief.com/story/amazon-holiday-fees-2026-supply-chain-impact

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