# NAAMSA

Type: organization

Source: Supply Chain Intelligence Brief — https://getsupplybrief.com/entity/naamsa
Canonical HTML page: https://getsupplybrief.com/entity/naamsa

## Timeline

- **2035-12-31**: SAAM 2035 Deadline — Target date for achieving 60% local content and doubling industry employment.
- **2030-01-01**: NEV Transition Milestone — Projected date for local plants to reach 30% New Energy Vehicle production mix.
- **2025-08-16**: Industry Push for Local Input — Major OEMs publicly advocate for deeper integration of domestic suppliers to combat logistics costs.
- **2021-07-01**: APDP Phase 2 Commencement — Implementation of the updated Automotive Production and Development Programme to incentivize localization.

## Recent coverage (1 stories)

### South African Automakers Accelerate Localization to Hit 60% Content Target
2026-03-20 23:02:23 · Sentiment: Neutral · Impact: 5/10 · Sources: 2

South African automotive manufacturers are intensifying efforts to integrate local suppliers into their global value chains to meet the ambitious 60% localization target set by the SAAM 2035. This strategic shift aims to mitigate global supply chain disruptions while fostering domestic industrialization and job creation.
Full story: https://getsupplybrief.com/story/south-african-automakers-localization-push-2026

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